For many who were turned on to sneakers in the late 1980′s, Michael Jordan’s line of Nike Air shoes were what vaulted the passion for sneaker appreciation today. Sneakers were no longer just part of a uniform. They became a fashion statement and a weapon on the courts. Today, there are stories behind sneaker designs, heritage, personality. And today, Jordan markets the signature Jordan line as its own brand. The Retro Jordan releases bring back the early models for today’s classic designs to be appreciated by Sneakerheads all over the world. New colorways on well-known models are popular but sometimes criticized for over-use of the iconic designs. Many are highly collectible due to limited availability. The most cherished of the Jordan sneaker designs like the Jordan 1, Jordan 3, Jordan 4, and Jordan 5 were designed by legendary sneaker designer, Tinker Hatfield, who previously worked as an architect before crossing over to sneakers with Nike. The current Jordan model, Hatfield’s Jordan XX8, continued the tradition of stretching the boundaries of basketball shoes with its unique design and lightweight technology. Although there are many variations of Jordan shoes throughout the 28 released models, the Jordan Brand continues to blaze new paths in sneaker innovation.
For those who didn’t get a chance to see MJ play in his prime or otherwise, here is a great highlight video to watch. Keep in mind that most of these plays in this video are from high profile games. This guy was doing these things night after night. He was a spectacle to watch and a created a never-before-seen, worldwide frenzy in the NBA.